Read the chatscript from this session of #litchat here.
Getting published is only the first step in a writer’s success. In days of yore, it was the job of the publisher to market and promote their new titles, and thus, their authors. Unless you’re a top-list author, budget cuts and changing paradigms have shifted the balance of marketing and promotion from publishers to authors.
The internet has made it easy for authors to establish an identity through websites, blogs, Facebook pages and Twitter. Authors are counseled by their publicists to amp up their social media presence by regular blogging on their own site, participating in blog tours, and requesting the “support” of their friends with RTs, shares, reblogs and such. But how much self-promotion is too much? How much do you want to hear about your friend’s book? When do an author’s social media posts turn from sharing news to a barrage of self-centered spam? What is good netiquette for authors?
The discussion for this week’s MediaMonday was inspired by this piece by Ann Bauer in Beyond the Margins: Online Etiquette (Or the Case Against Literary Spam).
Later this Week in #litchat
Ready for NaNoWriMo? Resources for Writers on the 30-day Novel Writing Challenge
Guest Host Friday
Shona Patel, author of Teatime for the Firefly